Why Use Us?
There are many
advantages to
getting help
from a
professional who
knows the inside
workings of an
industry or
issue. Just
having someone
who can help
interpret the
jargon
associated with
a topic that is
new to you can
be a tremendous
help. Most
people wouldn't
go to court
without a lawyer
or purchase a
home without the
help of a
realtor.
A
franchise broker
can help you
identify
businesses that
are closely
aligned with
your talents,
interests and
goals. Yes, you
could spend
months
researching
different
options on your
own, but you
could be very
diligent in your
efforts and
still miss the
one opportunity
that is perfect
for you. The
Internet is a
valuable tool
for research,
but it is
limited. If you
do not know
where to look or
if you rely on
search engines
to produce the
results, you
will only find
the companies
that have paid
to be listed
high in the
search rankings.
High visibility
on the Internet
does not
correspond to
the relative
value of a
business
opportunity. Due
to the immense
amount of data
that is
available on the
Internet, it
tends to create
more questions
than answers and
it can be a
frustrating
experience.
There are over
5,000 registered
franchises and
more than twice
as many Business
Opportunities or
"Biz Ops"
available in the
United States. A
franchise broker
can help you
understand the
difference
between the
types of
opportunities so
you can
determine which
format is right
for you. Whether
it is a
franchise or Biz
Op, there are
many terrific
choices and
invariably there
are some bad
ones. A
competent broker
can help you
focus on
businesses that
have met certain
quality
standards and
help you avoid
making a
potentially big
mistake.
Brokers may not
have current
agreements with
every franchise,
but they can
often obtain the
listing if it
meets your
requirements as
well as their
own standards.
The key
advantage is
that the
agreements they
do have are with
solid, up and
coming or
established
concepts that
will meet the
requirements of
the new
franchise buyer.
One of the
biggest
challenges for
franchise
companies is
finding
entrepreneurs
who will be a
good fit for
their particular
business model.
As you can
imagine,
franchisers get
thousands of
requests for
their
information
packets, but
most of these
come from people
who are not
qualified or
motivated to
actually become
a part of their
organization.
These companies
generally cannot
support the
amount of staff
necessary to do
an effective job
of bringing in
new franchisees.
This is why the
value of a
broker-referred
candidate is so
significant. The
company is being
introduced to a
pre-screened
individual who
meets the basic
requirements, is
informed about
the opportunity
and is more than
just casually
interested. This
saves the
franchiser a
great deal of
time and money,
so they pay a
fee to the
broker if the
candidate buys a
franchise. This
creates a
winning scenario
for all parties
involved.
In the final
analysis, the
choice and the
responsibility
for researching
the opportunity
are yours, but
as you
contemplate such
a huge decision,
you should not
leave any stones
unturned.
Getting help
from a competent
broker is one of
the best
resources you
can employ and
since the seller
pays the fee,
the service is
free to you. So,
the question
becomes: Why not
use a broker?
